The three pricing tiers for automated matchday content, and the simple rule for picking the right one.
| Matchday Content Pack | Matchday Retainer | Free data hub | |
|---|---|---|---|
| Price | £75 one-off | £199/month | £0 |
| Covers | One fixture | Every fixture, every month | Live scores and fixtures data |
| Graphics | 6 per fixture | 6 per fixture | None |
| Setup | Done for you | Done for you, ongoing | Widget embed |
| Best for | One-off occasions — derbies, cup ties | The full season | Clubs already producing their own graphics |
Some clubs have one game a year where the whole town takes notice. A cup tie. A local derby. A promotion decider. For those, a single £75 pack gives the page a professional look for the occasion without committing to a monthly plan.
It also works for clubs testing the idea — one pack proves what the graphics do for engagement before you decide on the retainer.
If your team plays every Saturday from August to May, the retainer is the only option that keeps the page alive all season. The pack covers one fixture; the retainer covers the other eleven.
The retainer also includes sponsor logo placement kept in place all season, so every graphic reinforces the sponsor relationship — which is how sponsor renewals actually happen.
The free multi-sport data hub covers live scores, fixtures and results across 15+ sports with a no-signup widget embed. It tells fans the score. It does not produce the graphics, the goal announcements or the player-of-the-match card — the £75 pack and the retainer both do.
For clubs that want the full picture — graphics, content calendar, match reports and authority work sold on the gap — the £497 authority tier bundles it. That is the tier for clubs treating the page as a sponsorship asset, not a volunteer chore.